From the beginning of June cyber-Wear invites viewers live to its CG Lounge Talk every Wednesday at 10 a.m. With its new format the promotional products specialist enables viewers midweek to start their day well informed about all the latest news. In a crisp and compact quarter of an hour the cyber team and its partner suppliers will keep their industry up to date on the most interesting current information relating to promotional articles.
Every week Cybergroup CEO Steven Baumgaertner meets with selected partner suppliers in a specially set up studio in Mannheim and chats live with them about the latest products and current topics affecting the world of promotional products. Here suppliers and customers receive in-depth information not only about product highlights, but also about development, quality, regulations and standards in the industry. Those participating in the discussions are a varied mix of companies from the promotional goods industry and prominent manufacturers.
The format offers the opportunity to present products and news in a completely new setting. The informal atmosphere, the live broadcast and the personal interaction make CG Lounge Talk so authentic and special. cyber-Wear is kicking off what will initially be a weekly broadcast of CG Lounge Talk with the premiere on 5 June.
The Allgäuer Start Up Earebel makes the beginning and CEO Manuel Reisacher is the very first guest. The label from the foothills of the Alps sells stylish caps, beanies and headbands with integrated and removable High End Bluetooth® headphones. The products became particularly well-known from the founder show "Die Höhle der Löwen", in which Dietmar "Didi" Hirsch and Manuel Reisacher presented their unusual idea as early as 2016. After they got a deal , the awareness of the product quickly increased. But no reason to rest on their laurels, the two founders from Allgäu have continuously developed and enlarged their label with even more of their own power since then.
One of the most groundbreaking steps for the start up was certainly the uncoupling of the high-quality headphones away from the cable and towards the Bluetooth® connection. The high-end headphones offer highest wearing comfort and brilliant sound, but still allow environmental noises. The headphones can easily be used in various cap models, can be exchanged at will and of course can also be used as a fully functional headset for telephoning. At last no more slipping, falling out or pressing, but radically new wearing comfort with optimal sound. The new Bluetooth® headset with "Sound by JBL®" will be launched in autumn 2019. "The new cooperation with the renowned headphone manufacturer JBL® takes our sound quality to a whole new level," reports Manuel Reisacher. In addition to the sound upgrade, the young label hopes to achieve various marketing effects that will once again boost the product's and brand's awareness, so that Earebel will soon become synonymous with the "most comfortable headphones in the world".